Writing a book adds authority to ‘your’ brand.
Nothing says ‘authority’ more than having a book published on the subject for which you are known, or want to be known.
Non-fiction titles are almost limitless with scores of new books published each month. For example, distributor Dennis Jones’ catalogue over the past couple of months included these: Customer Romance, LeaderShift, Worthy Women, Real Estate Uncovered, Clean Food Clear Thinking, Daring & Disruptive- Unleashing the entrepreneur, Competitive Advantage, Building Wealth in a Self-Managed Super Fund and The Secret Energy of Your Body.
We are all experts at something otherwise we wouldn’t be in business. If you do want to write a book there are people who can help you do this as well as the all-important book publicity. View this topic’s YouTube PR video blog.